What or rather who is Armorlite? Well, here is an excerpt from Armorlite directly: The Next Wave in Vehicle Flooring Armorlite goes where throw‑in mats can’t, providing an entirely new level of durability, style and performance in a complete replacement flooring system. Initially offered for Jeep® Wrangler JK models,... Read more
Premature Electrification – The RAM 1500 REV
Industry NewsNew Product News February 13, 2023
The Ram Truck brand unveiled its highly anticipated all-new Ram 1500 REV battery-electric truck for the first time today as part of the brand’s Big Game efforts. The commercial also signaled the official opening of customer reservations for a place in line to per-order the truck at RamRev.com. The... Read more
Did you not get exactly what you wanted for Christmas? Were you thinking more along the lines of “I wish I had some help getting more organized in my garage (or shop)”? Well, even if that isn’t what you were thinking, the folks at Metalcloak continue to give us... Read more
SEMA New Product Winner: TRAC TIRE JACK
Industry NewsNew Product News December 27, 2022
This year at the Sema Show, I was so excited for some of the new product launches! A few in particular caught my eye and had to go see them for myself. Our own friends and market partners were part of the new product showcase this year, DMOS shovels... Read more
Jeep Adds New Color to 2023 Gladiator!
New Product News December 2, 2022
We all like color…well, most of us like color! But is “Earl” really a color? I mean it is gray. The first time we saw this color was on the “FarOut” Gladiator concept rig. Earl, a bold shade of gray with hints of aquamarine, joins the Gladiator lineup following... Read more
Jeep Branded “Edition” Overland Trailer Named 2022 Global Media Award Winner at SEMA Show
Industry NewsNew Product News November 21, 2022
The Jeep®-branded Edition by ADDAX™ Overland Trailer was recognized with a 2022 Global Media Award this week at the SEMA Show in Las Vegas for its new overlanding trailer co-launch. “We are thrilled that the Jeep-branded Edition by ADDAX Overland Trailer has been recognized as a global game changer... Read more
Trick or Treat: Jeep Brand Brings Back Punk’n Exterior Paint Color to Wrangler
New Product News October 30, 2022
With Halloween right around the corner, the Jeep® brand is announcing an eye-catching treat, bringing back the Punk’n exterior paint color for a limited time as an available option on all 2023 Jeep Wrangler models. Named after the festive fall fruit for which it shares its color, Punk’n is... Read more
Jeep® Brand 4xe Day
Industry NewsNew Product News September 6, 2022
The Jeep® brand is accelerating toward Zero Emission Freedom and will make a series of announcements on its electrification plans during the upcoming Jeep Brand 4xe Day. The video presentation will go live on Thursday, September 8, 2022, at 8 a.m. EDT / 2 p.m. CET on the Jeep... Read more
Clean Sweep: Jeep® Performance Parts Introduces New, High-performance Windshield Wiper Blades
New Product News August 11, 2022
Jeep® Wrangler and Jeep Gladiator owners can get a cleaner view of the trail or road with new high-performance wiper blades from the Jeep Performance Parts (JPP) team at Mopar that quickly clear the windshield with less washer fluid. The key element of the new JPP performance wipers are... Read more
Jeep® Brand Brightens 2023 Gladiator Palette With New High Velocity Yellow
New Product News August 11, 2022
The Jeep® brand is bringing bright sunshine to its lineup, adding the vibrant High Velocity yellow exterior paint color to the 2023 Jeep Gladiator. The first yellow to be available for the Gladiator, High Velocity is a high-energy, high-impact hue that is authentic and not afraid to stand out,... Read more