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Welcome Back To THE SEMA Show: Day 1 Welcome Back To THE SEMA Show: Day 1
First and foremost, I want to point out the reason that the SEMA Show exists and why it’s important. I mean really, why does... Welcome Back To THE SEMA Show: Day 1
First and foremost, I want to point out the reason that the SEMA Show exists and why it’s important. I mean really, why does this Show matter?
Taken from the amazing staff and creators behind this HUGE event, their answer is as follows:

“As technology accelerates and consumer preferences shift, the SEMA Show provides clarity and confidence for businesses navigating change. From propulsion diversity–ICE, EV, hydrogen, hybrid, and synthetic fuels–to advanced driver-assistance systems (ADAS) and immersive experiences, the Show reflects an industry innovating for the future.”

With consumer spending on aftermarket accessories reaching $52.65 billion in 2024, the Show underscores the strength of a sector that continues to thrive and expand globally.

“Every year, the SEMA Show introduces technologies and ideas that transform the automotive landscape,” said SEMA Vice President of Events Tom Gattuso. “From ADAS solutions to alternative propulsion and performance builds, innovation here drives progress across the entire aftermarket.”

So, in a nut shell, it’s important for us that love the automotive industry to have a voice…a unified voice, that supports our way of life and stands up for us when our small voice cannot.

The first day began with the SEMA Show Kickoff Breakfast, which included the presentation of the annual New Product Awards and a discussion with SEMA and FIA leaders on the future of mobility and safety policy.

Throughout the Las Vegas Convention Center, more than 2,400 brands and an estimated 160,000 attendees explored 1.2 million square feet of exhibit space. Key highlights included:
  • Vehicle Unveilings: Major manufacturers like Mopar (with the “The Dude” Ram 1500 and “SIXPACK” Dodge Charger concepts) and top builders like Ringbrothers and TMI Products debuted custom vehicles, drawing large crowds.
  • Product Launches: Thousands of new innovations were displayed in the New Products Showcase, with the new SEMA Show Media’s Choice Program kicking off to recognize standout items.
  • Live Action: The new HorsePower Rodeo and the existing Hoonigan Burnyard in the outdoor lots provided continuous, high-octane entertainment with drifting, burnouts, and stunts.
  • Future Tech: The FutureTech Studio showcased advancements in alternative power, AI, 3D printing, and other emerging technologies shaping the industry’s future.
Must-See attractions! Visitors to the SEMA Show should make sure to see the following:
  • New Products Showcase (Lower South Hall, Booth #41271): The premier destination to discover the thousands of new parts and accessories launched at the show.
  • Outdoor Activations (Diamond LotSilver LotBronze Lot): Don’t miss the thrilling live action, including HorsePower RodeoNitro Circus Moto Mayhem, and the Hoonigan Burnyard for an immersive experience of car culture.
  • Battle of the Builders (North Hall, Booth #10168): See the elite vehicles competing in the prestigious competition celebrating the best in car building, with the Top 40 announced on Day 1. The top 10 in the Off-Road category are as follows:
  • Bryce Adams — ’72 Chevrolet K5 Blazer
  • Tyler Adams — ’85 Chevrolet K10
  • James Amerson — ’46 Dodge Power Wagon
  • Cody Dabney — ’73 International Scout
  • Michael Dascoli — ’69 International Scout
  • Woody Ferrebee — ’66 Ford Bronco
  • Ron Jones — ’73 VW Thing
  • Jason Noel — ’59 Ford F100
  • Garth Redifer — ’74 Ford F250 Crew Cab
  • Chris Von Ritter — ’68 Ford Bronco

 

  • FutureTech Studio (Central Hall, Booth #24401): Get a hands-on look at where automotive innovation is heading, from EV conversions to advanced safety systems (ADAS).
  • Toyo Tires Treadpass: This popular walkway connecting Central and South Halls features dozens of world-debut vehicles and limited-edition pins, offering some of the best custom builds at the show.
  • OEM Displays: Visit the large exhibits from manufacturers like Ford, Toyota, and Mopar to see their latest performance parts, accessory packages, and concept vehicles.

Stay tuned for more as we move into Day Two of the coolest automotive show on earth!

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Jessy Greenland Content Creator / MC event coordinator

Offroad Enthusiast, Aspiring Pro Offroad Racer, Hair stylist, Writer and Photographer. Rockstar Jeep Girl Racing. Oklahoma Offroad Chicks. Ladies Offroad Network Local Leader and Ambassador.