Toledo, Ohio, is the true home of the Jeep Wrangler. From the original Toledo-based Willys-Overland contract nearly eight decades ago that started the Jeep legend, to the commitment from late FCA CEO Sergio Marchionne to continue manufacturing the new JL Wrangler, Toledoans have a strong connection to the Jeep brand.
So it is no surprise when the Toledo Jeep Fest comes around and literally takes over the city. Started in 2016, this years festival was held on the weekend of August 10, and drew 60,000 people to the downtown Toledo area.
According to the Toledo Blade, this year the event raised twice it’s fundraising goal of $300,000. ““Our goal at this point was to be at about $300,000 cash and in-kind,” organizers said. “We’re up over $600,000 cash and in-kind where we sit today.”
Not to mention the estimated $4.5 million it brought in to area businesses.
The three day festival started with a 1300 Jeep Kick-Off Parade which was followed by a weekend of music, food and lots of activities.
Sounds like this will be a new bucket list item for the ModernJeeper.